Simulate

Write up a scenario: a launch, a policy, a crisis response. Simulate creates hundreds of simulated people (customers, journalists, regulators, advocates) and watches how they react, talk to each other, and change each other's minds on X, Reddit and LinkedIn. See the backlash, the supporters, and the turning points before anything goes live.

Try Simulate

Run the launchbefore you launch it.

Stakeholders, not demographics.

Agents represent buyers, regulators, reporters, and advocates. Each has its own knowledge, values and social graph.

X, Reddit, LinkedIn.

3 platformsDistinct models

Watch the narrative form.

Sentiment / dayTurning points

Find the inflection.

AmplifiersDampeners

Same scenario, three futures.

Run three strategies side by side. See which triggers a vocal negative faction, which recovers fastest, which quietly detonates on Day 14.

The reaction you didn't rehearse is the one that costs you.

Simulate is a wind tunnel for narratives. Describe the scenario and hundreds of typed agents react and influence each other across modelled social platforms, so you see the backlash, and the fix, before it's real.

Hundreds of typed agentsAuto-extracted scenario graphFaction mapping

X · Reddit · LinkedIn modelsSentiment timelineThree-strategy compare

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Use Cases

Real scenarios teams ship with Simulate. Same agent, plugged into a workflow they already care about.

Messaging100s of agents

Test two ways of saying it. A fintech tests 'save more' vs 'feel free' with 400 agents each. 'Feel free' wins under-35s but reads risky to over-45s, so they split the ads.

ExpansionCultural fit

Rehearse a new market. Run existing messaging past simulated customers from the country you're entering. See what lands, what confuses, what annoys.

ProductBest of three

Roll out without backlash. Describe the change; Simulate runs users through each rollout option and predicts the reaction before you ship.

CommsDay 14 risk

War-game a crisis response. Test three responses to the same crisis and see which recovers fastest, and which one blows up a week later.

CommsDay 14 risk

War-game a crisis response. Test three responses to the same crisis and see which recovers fastest, and which one blows up a week later.